Storytelling Is Future Of Digital Marketing

According to Artical  Digiital Storytelling Strategy from Columbia Business School
"Storytelling has always been central to human experience , the way businesses need to tell stories is changing. Digital Storytelling Strategy is designed for executives of all levels who want to understand what immersive digital storytelling is and how to leverage its potential.Whether your field is brand marketing, corporate strategy, or media and entertainment, this high-level, one-day seminar will help you understand the digital media ecosystem and gain the expertise you need to communicate effectively within it."( http://www8.gsb.columbia.edu/execed/program-pages/details/831/DSS)